TL;DR: SoHo — the South Howard Avenue corridor between Kennedy Boulevard and Bayshore — is South Tampa’s restaurant and nightlife strip, home to institutions like Bern’s Steak House and a deep bench of bars and brunch spots, with townhomes and condos packed around it. It’s the neighborhood for people who want Hyde Park energy at a townhome price and don’t mind Friday-night noise. Buyers trade yard space and quiet for the shortest walk to dinner in Tampa.
En resumen: SoHo — el corredor de South Howard Avenue entre Kennedy y Bayshore — es la franja de restaurantes y vida nocturna de South Tampa, hogar de instituciones como Bern’s Steak House, con townhomes y condominios alrededor. Es el vecindario para quien quiere la energía de Hyde Park a precio de townhome y no le molesta el ruido del viernes. Se cambia patio y silencio por la caminata más corta a cenar en Tampa.
Every South Tampa buyer tour eventually turns onto South Howard Avenue, and the reaction splits the room instantly: half say “this is exactly what I wanted,” half start asking about parking and noise. Both halves are right. Here’s the honest SoHo file — what the corridor is, what living beside it costs and feels like, and how to buy here without regretting it.
What is SoHo in Tampa?
SoHo is shorthand for South Howard Avenue — the north–south corridor running from Kennedy Boulevard down to Bayshore Boulevard, plus the residential blocks immediately around it. It’s the densest run of restaurants and bars in South Tampa: date-night institutions (Bern’s Steak House, on this street since 1956, is the famous one), brunch lines on weekends, and a bar crowd that keeps the strip loud on Friday and Saturday nights. One block off the corridor, the volume drops fast into Hyde Park quiet.
What does SoHo housing look like?
This is townhome-and-condo country, with a growing share of new construction squeezed onto old lots:
- Townhomes — the corridor’s signature product: three stories, two-car garage, rooftop or balcony instead of a yard. The default choice for young professionals staying five-plus years.
- Condos — older low-rise buildings and newer boutique projects. Milestone-inspection status and reserves matter as much as finishes; our condo inspection-law guide lists the documents to demand.
- Cottages and bungalows on the side streets — many now renovated, sharing blocks with the new builds.
Pricing sits below the Palma Ceia and Bayshore single-family market — that’s the point. You’re buying location density, not land. For where SoHo sits inside the broader market, see the South Tampa snapshot (zip 33606 median: about $672K as of July 2026, per Redfin).
The three trade-offs to price in
- Noise: if your unit faces Howard or sits above a venue, Friday night is part of the deal. Visit at 11 p.m. before you offer — we schedule this for every SoHo buyer.
- Parking: guest parking is the corridor’s scarcest resource. A deeded second space adds real resale value here.
- HOA quality: in townhome and condo product, the association’s health is your investment’s health. Reserves, insurance renewals and any special assessments come out in document review.
Who SoHo fits
Young professionals and couples who eat out more than they cook, medical residents on the Tampa General side of town, and buyers who want a lock-and-leave base near Bayshore’s sidewalk. If you’re optimizing for school zones and a yard, go two neighborhoods south to Palma Ceia; if you want quiet historic streets at a higher price, Hyde Park is one block east.
South Tampa questions, answered
What does SoHo stand for in Tampa?
SoHo is short for South Howard — the South Howard Avenue corridor between Kennedy Boulevard and Bayshore Boulevard in South Tampa, known for the densest concentration of restaurants and nightlife in the area.
Is SoHo Tampa a good place to live?
Yes, for the right buyer: it offers townhome and condo living steps from South Tampa’s best restaurant strip, with Bayshore and Hyde Park a short walk away. The trade-offs are weekend noise near the corridor, scarce guest parking, and less yard space than neighborhoods further south.
Is Bern’s Steak House in SoHo?
Yes — Bern’s Steak House, Tampa’s most famous restaurant, has anchored South Howard Avenue since 1956 and is a fixture of the SoHo corridor.
How expensive is SoHo Tampa?
SoHo’s townhomes and condos generally price below South Tampa’s single-family estate markets like Palma Ceia and Bayshore. The surrounding zip code, 33606, had a median sale price of about $672,000 as of July 2026 (Redfin), with SoHo product spanning both sides of that figure depending on type and age.
Is SoHo Tampa noisy?
Along South Howard Avenue itself, weekend nights are lively and can be loud; one to two blocks off the corridor the noise falls off quickly. We advise every SoHo buyer to visit their target unit late on a Friday or Saturday night before making an offer.
Sources & tools used in this guide: Redfin 33606 market data (July 2026) · FEMA Flood Map Service Center. Medians are area statistics, not appraisals. Related reading: Hyde Park guide · Bayshore Boulevard guide · Florida condo inspection laws